Creating great user experiences requires a spirit of collaboration, not only with clients and peers, but with end users, too. It takes the humility and skill of a good listener combined with the expertise and curiosity of an experienced problem solver. Drawing on diverse talents and experiences, Greg Rose Design offers strategic design thinking that delivers great user experiences for print, interaction, branding, and the built environment…Design with purpose, vision, and heart. more

design for ENTERPRISE

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  • Every business has its story to tell. It might be about efficiency, creativity, value, service, or technology.
  • Entrance graphic for co-working facility, Pittsburgh, PA. Photo by Alexander Denmarsh.
  • Lobby features in co-working space, Pittsburgh, PA. Photos by Alexander Denmarsh.
  • Business identification at reception desk. Baltimore, MD. With RTKL. Photo by David Whitcomb.
  • Web site home page for medical engagement start-up. Pittsburgh, PA. With dbaza.
  • Marketing collateral for medical engagement start-up. Pittsburgh, PA. With dbaza.
  • Business card and social media design for home staging and repurposing business. Greg Rose Design.
  • Identity design for a specialized insurance broker. Pittsburgh, PA. Greg Rose Design.
  • Stationery design for a specialized insurance broker. Pittsburgh, PA. Greg Rose Design.
  • Graphics to explain value of integrated distribution. Cranberry, PA. With Greg Rose Design.
  • Tradeshow 50x100 foot island exhibit, awarded best in show for category. With ThoughtForm.
  • Tradeshow 10x10 foot inline exhibit. With ThoughtForm. Model photography by Richard Kelly.
  • Cover design concepts for a series of historical fiction books. Amesbury, MA. Greg Rose Design.

design for HOSPITALITY & RECREATION

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  • Parks, public spaces, recreation facilities, sports venues, hotels, resorts, and restaurants offer essential retreats.
  • Reston Town Center, Reston, VA. Kinetic plane banners for pavilion. With RTKL. Photo by David Whitcomb.
  • Medlar Field at Lubrano Park, State College, PA. Ceremonial identity sign. With ThoughtForm.
  • Medlar Field at Lubrano Park, State College, PA. Section identification signs. With ThoughtForm.
  • Medlar Field at Lubrano Park, State College, PA. Park map kiosk and banners. With ThoughtForm.
  • Medlar Field at Lubrano Park, State College, PA. Amenity and service signs. With ThoughtForm. Photos by Jeff Park.
  • Falls Park on the Reedy River, Greenville, SC. Sketches for park gateway signs. With RTKL.

design for HEALTHCARE

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  • User experiences for healthcare must be carefully planned and designed to please and reassure.
  • Identity plaque for clinical practice. Baltimore, MD. With RTKL. Photo by David Whitcomb.
  • Identification sign at desk. Baltimore, MD. With RTKL. Photo by David Whitcomb.
  • Interior signs. Baltimore, MD. With RTKL. Photos by David Whitcomb.
  • Exterior identity sign family. Pittsburgh, PA. With ThoughtForm.
  • Exterior identity sign family. Pittsburgh, PA. With ThoughtForm.
  • Primary and secondary identity signs. Pittsburgh, PA. With ThoughtForm. Photos by Dennis Marsico.
  • Interior navigation and suite identity signs. Pittsburgh, PA. With ThoughtForm. Photos by Dennis Marsico.
  • Interactive orientation tool for new hospital. Pittsburgh, PA. With ThoughtForm.
  • Exterior of building showing identity treatment. Baltimore, MD. With RTKL. Photo by David Whitcomb.
  • Directory and identification signs. Baltimore, MD. With RTKL. Photos by David Whitcomb.
  • Affirmative quote and suite identity lettering. Baltimore, MD. With RTKL. Photos by David Whitcomb.
  • Parking garage graphics and signs. Baltimore, MD. With RTKL. Photos by David Whitcomb.

design for RETAIL

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  • Introduction. Designing for retail is often rewarding creatively, with considerable room for playful invention.
  • Identity at shopping center entrance, Durban, South Africa. With RTKL. Photo by David Whitcomb.
  • Patterns for gateway pylons and facades, Durban, South Africa. With RTKL. Photo by David Whitcomb.
  • Ceremonial court with decorative patterns, Durban, South Africa. With RTKL. Photo by David Whitcomb.
  • Spring cabinet ads for Mosaic District, Fairfax, VA. Greg Rose Design for Edens.
  • Social media and Web ads for Mosaic District, Fairfax, VA. Greg Rose Design for Edens.
  • Logo design and application in food court, Porto, Portugal. With RTKL.
  • Escalator graphic and sketch for news kiosk design, Porto, Portugal. With RKTL.
  • Food court signage and thematic elements, Katy, TX. With RTKL. Photos by David Whitcomb.
  • Food court and entrance features, Katy, TX. With RTKL. Photos by David Whitcomb.
  • Information desk with pulsing neon feature, Katy, TX. With RTKL. Photo by David Whitcomb.
  • Conceptual variations of floor designs for the fashion court, Katy, TX. With RTKL.
  • Zone demarcator columns, Bucheon, South Korea. With RTKL.
  • Parking and street directionals, Bucheon, South Korea. With RTKL.
  • Rowhouse folly sculpture for mall entrance, Hanover, MD. With RTKL. Photos by David Whitcomb.
  • Marsh folly and bowling theme court, Hanover, MD. With RTKL. Photos by David Whitcomb.

design for EXHIBITION & INTERPRETATION

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  • Exhibits tell stories that bring history to life, make science vivid, or put us in the shoes of artists and inventors.
  • Tropical Forest Thailand exhibit entrance area. With ThoughtForm. Photo by Kurt Hess.
  • Tropical Forest Thailand entrance graphic and exhibit panel. With ThoughtForm. Photo by Kurt Hess.
  • Tropical Forest Thailand exhibit overview panel. With ThoughtForm. Photo by Kurt Hess.
  • Tropical Forest Thailand theme and topic exhibit panels. With ThoughtForm. Photo by Kurt Hess.
  • Get Green! sustainable gardening panels. With ThoughtForm. Photo by Jim Judkis.
  • Great Allegheny Passage. Modular kiosk system for interpretive and informational panels. With ThoughtForm.
  • Great Allegheny Passage. Modular kiosk system for the Great Allegheny Passage. With ThoughtForm.
  • Great Allegheny Passage. Examples of interpretive and informational panels. With ThoughtForm.
  • Nature center sign for nature preserve. Middle River, MD. With RTKL. Photo by David Whitcomb.
  • Bus sign and logo design for nature preserve. Middle River, MD. With RTKL. Photos by David Whitcomb.
  • Trailside exhibit concepts for nature preserve. Middle River, MD. With RTKL.

OmniPod System Training

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  • Introduction. Interactive online training system for medical device. Developed with dbaza.
  • The Home page and other typical screens from the first release of the Web-based training program. With dbaza.
  • Content maps, rough storyboard, Wiki-based collaborative content development, and typical illustration. With dbaza.
  • Organizing relationships and processes on dry erase board, and resulting Visio diagrams. With dbaza.
  • Site map showing sequence of content, and configuration of security features, servers and client CRM. With dbaza.
  • Typical wireframe screens for training program, including menus, tutorials, and quiz players. With dbaza.
  • Examples of mobile applications of the training featuring patient engagement strategies. With dbaza.
  • Screen designs for data management tools, featuring gamification strategies to promote compliance. With dbaza.
  • Guide brochure for transferring settings from prior models to new device. With dbaza.
  • Quick Start Guide accompanies new product to ease initial start-up, with step-by-step instructions. With dbaza.

dbaza’s Diabetes Education for Kids

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  • Introduction to dbaza's Diabetes Education for Kids Online! Developed with dbaza.
  • Sample screen from the current demo, showing the main character Piper transition to a life setting. With dbaza.
  • The program has been released on CD-ROM since 2003. dbaza seeks to develop and expand it for the Web.
  • Site map for the online program showing the sequence of topics, and relationship of parts. With dbaza.
  • Typical storyboard page. These storyboards guided work by the Flash developer. With dbaza.
  • Interface design explorations including toolbars, chapter menus, player controls, and glossary. With dbaza.
  • Explorations of the program’s look and feel, conveying a range of design characteristics and themes. With dbaza.
  • Character, food graphics, and interface design explorations including example of avatar builder. With dbaza.
  • Video demo of program currently in development for Web. No audio. With dbaza.

Center for Connected Medicine

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  • Introduction. Demonstration and meeting space for healthcare technology consortium. With ThoughtForm. Architect of Record: The Design Alliance.
  • Artist's rendering of technology demonstration space. Projection screens allow instant change of settings. With ThoughtForm. Architect of Record: The Design Alliance.
  • Research gathering and synthesis. Compression planning session with stakeholders. With ThoughtForm. Architect of Record: The Design Alliance.
  • Experience planning tools including experience blueprint and adjacencies diagram. With ThoughtForm. Architect of Record: The Design Alliance.
  • Concept sketches to illustrate the visitor journey and sensory touchpoints. With ThoughtForm. Architect of Record: The Design Alliance.
  • Exploration of gathering space wall treatments and video console. With ThoughtForm. Architect of Record: The Design Alliance.